Cameron and Tyler Winklevoss, founders of cryptocurrency exchange Gemini, are now investors in Real Bedford Football Club.
The brothers put $4.5 million worth of Bitcoin into the football club as part of a deal facilitated through investment firm Winklevoss Capital.
The new partnership puts him alongside crypto podcaster Peter McCormack, who bought the club in 2022.
Winklevoss twins economic injection real bedford is working on several forward-looking projects. These include the creation of new training facilities, the establishment of a soccer academy and increased support for youth and women's soccer programs.
The twins became indirectly involved with the club in January 2022 after Gemini became one of its sponsors.
With this latest investment, Real Bedford also plans to launch a Bitcoin vault.
Real Bedford's ties to high-profile American investors are similar to those seen in Wales' Wrexham AFC, which actors Rob McElhenny and Ryan Reynolds bought for £2 million ($2.5 million) in February 2021. reflects trends.
Like Reynolds and McElhenney, the Winklevoss twins are aligning their technology investment capabilities with sports, expanding their influence on local and community sporting activities beyond traditional business areas.
But the Winklevoss pair are just the latest in a long line of wealthy investors who see football clubs as lucrative trophy assets.
According to a recent S&P Global report, “Decades ago, sports teams were viewed primarily as risky vanity assets.”
Today is a different scenario. Rising sports media rights values and changes in player salaries have turned sports into an asset class that “combines above-market returns with the protection often associated with low-growth utilities.”
One team reportedly considering selling a minority stake is Portugal's Sporting Lisbon Football Club.
The current contract talks follow the club's debt restructuring, which was started by star player Cristiano Ronaldo.
