Barbie movie It may feel like a distant memory at this point, but collaboration Somehow I will continue to come. latest? There is a G -shock of the official Barbie brand.
Casio announced a clock as part of the 2025 lineup, but it is as bright, bold, pink as you imagine … even if it's not as hard as Impara X Barbie Light Speed Inline Skating.
This is based on the popular GMA-S110 Watch, which is a small version of the industrial style GA-110 released in 2010, and features a lot of small components to create three-dimensional designs. I am.
Provision of CASIO
GMA-S110BE has a slightly different pink shade of these components, as the Barbie version is known, and there are some subtle themes. This includes a barbie logo at 3 o'clock and a 9 o'clock Inset dial heart motif indicator.
The logo functions again on the matching pink strap, but the caseback is engraved with a barbie trademark side profile silhouette.
Provision of CASIO
Provision of CASIO
You can expect all normal GMA-S110 features away from the theme of Barbie. In other words, it is a digital and analog mixture clock with 29 time zones in 48 cities. It has a 200 -meter water -resistant structure, five daily alarms, a 1/1,000 -second stopwatch and a countdown center, and an automatic LED light.
Participate in other pink G-shock watches (GMA-P2100PP, GMD-S5610PP, and GMA-S140PP) to be released this year. For example, we announced Propilot X Miss Piggy Edition. Muppet Diva (a case -back spy hole that reveals the attractive portrait of the character), and Bremont has also released Terranova 38 with an eye -catching bubble gum pink.
18 months after the release of the movie, I feel that this continuous pink tendency is due to the Barbie effect, but it is unlikely. However, Casio clearly wants Barbie's branding to have some legs wearing some swords. Daniel Tom, a curator at the Barbie exhibition at the Design Museum, believes that the pull beyond that generation is transcending the times.
Provided by CASIO/MATTEL
“The important reason for Barbie as a collaborator is the longevity of a brand that has been dominated since 1959,” she says. “Naturally, Barbie is associated with a series of hypothesis and value that was announced, that is, femininity, accessible charm, empowerment, and friendship. You can expect a part of the magic. “
